Paris/France. Event Planners, Brand Managers, Ad Agents, Publicists, Promoters and Sole Proprietors. Whether planning a product debut, network gathering, trade show, or a ticketed event in an intimate setting to colossal coliseum; enticing the press to attend is often a bewildering challenge. Most of the aforementioned agree to gain media attention and news coverage is a crucial component in assuring the success of any gathering.
Fret no more. InvitetheMedia.com is launching the world’s FIRST dedicated invitation aggregator. The client’s invitation is targeted to the inbox of reporters, calendar editors, bloggers and news evaluators of all stripes and interests. Invite the Media is a fresh and impactful way to engage media influencers, bloggers and news gatherers.
AD Avenue Group, a French media marketing company with headquarters in Strasbourg and satellite offices in Paris, the Palm Beaches and Bangkok announced this week the formation of InvitetheMedia.com. At the helm is Francois Huynh a former Yahoo Project Manager and CEO of AD Avenue Group.
For as little as $49. USD per event the newly minted InvitetheMedia.com grants the ‘host’ immediate, up-to-the-minute access to 300k social media and 1.6 million media contacts from down the street to around the globe.
Imagine ‘Mail Chimp’ or a ‘Constant Contact” software on steroids.
By filling their information Invite the media determines the category of writer that would be interested in attending their event from Automotive reporters to Zombie & Sci-Fi specialists.
The invitation is uploaded, pertinent information is attached and a R.S.V.P. address is included. Invite the Media does the rest. Detailed invitations are dispatched by mail, fax or e-mailed from AdAvenueGroup’s database. Tracking and metrics are provided at the conclusion of each campaign. Reporters can subscribe to the list so when an event match with their profile, it triggered an invitation.
Confirms Francois Huynh “Whether a fashion show, concert, movie premiere, product unveiling or grand opening, we provide exclusive access to the press that heretofore was unavailable. The goal is to increase attendance while providing preemptive and post event promotion and visibility.” Francois, a leader in global digital communications, added, “We have created a seamless and simple platform to stimulate attendance to our clients gatherings.
With the addition of InviteTheMedia into Ad Avenue Group’s portfolio of products the company is creating a monumental shift in how events connect with traditional press and digital media outlets. The beta testing phase has already distributed 250 000 invitations by mail, fax and emails in the United States and Europe. Our goal is to enter InviteTheMedia © as a competitor in next year’s Imex Tech Las Vegas in the event’s Technology Award Category.
We plan to reach a million news reporters with invitations sent by the end of this year.
About AD Avenue Group
AD Avenue is a French company based in Strasbourg and Paris. Specialists in Digital Marketing, Advertising, and Online Strategies the company creates innovative tools and services for domestic and international companies, businesses and sole proprietorships.
About Vector International Pictures
Profit from a new perspective in marketing. Vector International Pictures (VIPictures.com) is digitally – fueled to provide clients industrial strength design and sales solutions.
We are geared to build businesse with seasoned guidance and progressive creative work. We have delivered proven results to our esteemed clients for over 15 years. By combining your objectives with our créativité and marketing savvy, careful planning and visual intelligence we breathe life into any project while bringing unparalleled results. We specialize in the Fashion, Film, Entertainment, Technology, Food, Spirits and Medical arenas. We combine a clever and coordinated mix of strategic planning, consumer research, interactive web/packaging design, social media strategies, online advertising, public relations with big ideas.